Published in print and online at The Auburn Journal August 23, 2009

As Auburn residents shop to gear up for a great party, local businesses reap the rewards of sponsoring the Black & White Ball.

Heading into the final week before the event, the ball’s Web site lists over 60 different sponsors, many of them stores located in Auburn.

Several business owners say that the publicity they receive as sponsors is second to simply supporting the Auburn Chamber of Commerce in their reasons to fund the ball.

Michelle Strange, branch manager at the Auburn Citizens Bank, said that backing the chamber was important in their decision to donate.

“We’re a community bank, and the chamber is so important to the community, they help with so many other events,” she said.

Read the fulls story at auburnjournal.com